The brief, in rough.

In the last two General Elections voter turnout has been at an all time low. In the 1950’s 83.9% of the eligible population voted, turnout in 2001 was only 59.4% in 2005 61.3%. In the 18-24 age group only 45% voted in 2005, 6% via postal vote and 39% in person.  The low turnout of young voters in the last election has caused great concern, why do so few young people exercise their right to have a say in UK politics? Is this a sad reflection of how low on people’s radar politics seems to be at the moment? Can you change that?

As a visual communicator you have the skills to change peoples thinking, this is the challenge of this project.